page title icon Top 358 Brandable Domain Name Sales In 2021: Data, Trends, and Insights

Mushfiq S Mushfiq has been buying, growing, and selling website assets since 2008. His first exit was in 2010. Since then, he has done 175 website flips with multiple 6-figure exits. Learn more about Mushfiq.
Sean Markey Sean Markey is an SEO expert who became interested in brandable domains, initially, by exploring how they could be used to help in the ranking of websites. Specializing in build-outs, he has flipped $1M+ dollars worth of websites since 2019. Follow Sean on Twitter.

Staying on top of changing trends is crucial for domain investors. So far, 2021 has been a strange year that has some surprising and sudden changes that will force a close study of the next few years worth of data to see what’s a new trend, what’s a one-year anomaly, and to adjust selling strategies accordingly.

Here’s what we will cover in this analysis:

  1. Raw data of top brandable domains (358 domains in total)
  2. Major insights from analysis
  3. Takeaways for domain investors

Let’s get into it!

Data of 2016 to 2021 Brandable Domains


Raw Data of Brandable Domain Sales

DomainPriceMarketplace
1crypto.com$10,050DropCatch
35678.com$6,866DropCatch
accrue.io$27,000Park.io
acrehomes.com$4,688BuyDomains
agora.xyz$27,888DNGear.com
akash.co$4,375hypernames.co
alden.co$6,000hypernames.co
alga.com$17,500NameJet
allsense.com$4,888NameJet
amberinteriors.com$4,388BuyDomains
armodd.com$12,000Sedo
armsout.com$4,588BuyDomains
art360.com$4,899GoDaddy
asktheexpert.com$3,500GoDaddy
asoc.com$4,050GoDaddy
attend.io$8,010Park.io
aura.ai$12,110Whois.ai
axela.com$7,102NameJet
azari.com$4,040GoDaddy
babaku.com$8,000Sedo
babydivine.com$4,688BuyDomains
backdraft.com$7,801GoDaddy
backupstack.com$3,500NamePull.com
base.ai$4,727Whois.ai
basex.com$10,000Sedo
beautystack.com$15,750GoDaddy
becken.com$4,434NameJet
bestcars.com$36,500GoDaddy
betnova.com$10,000Sedo
bixer.com$8,888BuyDomains
blackandabroad.com$6,100GoDaddy
blockless.com$4,312GoDaddy
bodymachine.com$4,892NameJet
bomac.com$3,705NameJet
bootcamp.co$5,015Park.io
borna.com$4,650NameJet
bowmar.com$9,999NameJet
BrandPartners.com$8,000GoDaddy
brek.com$5,050DropCatch
breve.org$4,188BuyDomains
businesscreators.com$4,588BuyDomains
businessinfo.com$6,066GoDaddy
c114.net$17,500NameJet
calcap.com$9,098GoDaddy
calypso.ai$6,005Whois.ai
campusleaders.com$4,788BuyDomains
capos.com$5,602NameJet
cardiio.com$4,494GoDaddy
careclean.com$4,088BuyDomains
carfleet.com$4,616NameJet
cargoone.com$6,020NameJet
carnet.com$14,552NameJet
cashcity.com$4,711GoDaddy
cellpoint.com$5,935DropCatch
cemployment.com$4,900Flippa
chadu.com$7,251NameJet
chainlords.com$3,999NamePull.com
ChinaEx.com$4,783GoDaddy
circuitanalysis.com$4,288BuyDomains
clearviewfinance.com$3,788BuyDomains
ClosingCredits.com$3,888BuyDomains
Clovers.org$4,688BuyDomains
coinhq.com$5,850GoDaddy
colco.com$3,800GoDaddy
connekt.com$7,208GoDaddy
connexis.com$8,005NameJet
coocoo.com$6,339NameJet
corpex.com$5,600GoDaddy
cosurance.com$4,999NamePull.com
craftcount.com$5,200GoDaddy
creditauto.com$12,130DropCatch
crediture.com$3,750Sedo
crowdfire.com$5,150DropCatch
crucialclean.com$3,988BuyDomains
cruise.fm$22,000Park.io
cryptocrown.com$5,006GoDaddy
dallasmortgage.com$3,756DropCatch
dapt.com$5,000Flippa
datacubes.com$5,100GoDaddy
dearbaby.com$5,965DropCatch
debtquestions.com$10,000Flippa
debtquestions.com$4,900Flippa
demeter.xyz$3,995DNGear.com
dicore.com$4,850DropCatch
dinno.com$5,000DropCatch
doubledouble.com$4,311GoDaddy
doublevision.com$5,955GoDaddy
doublewin.com$8,254NameJet
dowa.com$10,502NameJet
draftmag.com$26,500GoDaddy
dreamwave.com$10,085DropCatch
dreamwave.com$10,085DropCatch
dvds.com$10,000Sedo
Dynon.com$5,550DropCatch
earlymorningfarm.com$8,900GoDaddy
earthwise.com$14,622NameJet
easeful.com$4,900Sedo
ecoclean.com$6,901DropCatch
elka.de$13,969Sedo
evonomy.com$5,000Sedo
eweather.com$14,250GoDaddy
exeq.com$5,122GoDaddy
farmertofarmerpodcast.com$4,051GoDaddy
fastfood.com$65,000Sedo
fermion.com$13,001GoDaddy
fincapital.com$4,458GoDaddy
fintrade.com$31,000GoDaddy
fitpage.com$5,500Sedo
flippr.com$15,249GoDaddy
flowbite.com$3,500NamePull.com
foodtoday.de$4,153Sedo
ForexWorld.com$8,550DropCatch
FreshAisle.com$3,999NamePull.com
freshbread.com$5,601DropCatch
fusion.ai$7,999Whois.ai
fusion.ai$7,999Whois.ai
gardeningtips.com$4,300NameJet
geeksmash.com$4,955GoDaddy
geolink.com$13,150GoDaddy
getphysical.com$7,250NameJet
globalfactor.com$4,145Sedo
globalnations.com$4,488BuyDomains
globalnewlightofmyanmar.com$3,550GoDaddy
GlobalOverview.com$4,888BuyDomains
gonet.com$8,014NameJet
gope.com$8,250NameJet
goretail.com$7,202NameJet
graduationwisdom.com$7,100GoDaddy
greaterbay.com$5,755GoDaddy
greenbit.com$7,950DropCatch
greenchain.com$6,789NameJet
greenglass.com$7,650GoDaddy
greenpal.com$83,834brandmo.com
greenride.com$6,350NameJet
gront.com$4,088BuyDomains
growthboost.com$4,488BuyDomains
healthmatrix.com$6,275GoDaddy
hempsolutions.com$5,100GoDaddy
hermina.com$9,728GoDaddy
hmongstudies.org$4,300GoDaddy
homeguru.com$12,270GoDaddy
homenix.com$4,199NamePull.com
homeperformance.com$3,877DropCatch
homesystem.com$5,001DropCatch
hoodia.com$3,569NameJet
hoody.com$50,000Sedo
hookeaudio.com$6,199GoDaddy
howdy.io$6,000Park.io
hubdub.com$5,160DropCatch
idil.com$3,984DropCatch
ilovedogs.com$36,717DropCatch
infrastar.com$7,000Sedo
integra.cloud$6,000Sedo
interstream.com$4,051GoDaddy
intoto.com$3,801NameJet
investinart.com$3,652GoDaddy
invisible.org$12,500Park.io
iotas.com$11,000GoDaddy
JurassicCoast.com$3,985NameJet
justbrands.com$7,307GoDaddy
JustFactoring.com$4,999NamePull.com
kangleweb.com$7,201GoDaddy
kelv.in$5,953Sedo
ketos.com$13,000GoDaddy
kinfolklife.com$4,049GoDaddy
kintera.org$30,250DropCatch
lavenderrose.com$4,088BuyDomains
leadz.com$22,777GoDaddy
lectern.com$15,256GoDaddy
likealyzer.com$4,900NameJet
limeberry.com$8,000GoDaddy
lirelabible.net$4,875GoDaddy
liten.com$6,050DropCatch
livecomplete.com$3,688BuyDomains
livecontrol.com$5,602NameJet
loanchain.com$5,004NameJet
loantree.com$11,015NameJet
logic.ai$7,509Whois.ai
lunchpartner.com$4,388BuyDomains
luul.com$7,999GoDaddy
masteracademy.com$3,898NameJet
masterlink.com$7,251NameJet
mediavision.com$7,955GoDaddy
mediteam.com$6,250DropCatch
medjobs.com$20,144NameJet
metaworld.io$11,136Park.io
meteor.org$6,256NameJet
modeo.com$4,113NameJet
mold.org$5,605DropCatch
moneyhacks.com$6,900GoDaddy
motorverse.com$3,999NamePull.com
msys.com$7,075NameJet
myadvantage.com$5,550DropCatch
mybasis.com$17,000GoDaddy
mycup.com$5,155DropCatch
myhappy.com$4,282GoDaddy
nalla.com$4,825GoDaddy
nasca.com$5,100GoDaddy
naturalhack.com$3,905NamePull.com
navtech.com$15,100NameJet
newsnet.com$21,284DropCatch
nexfolio.com$4,999NamePull.com
nextbasket.com$3,999NamePull.com
nftuniverse.com$8,208DropCatch
nosh.co$10,500hypernames.co
novasoft.com$8,125NameJet
numax.com$30,151GoDaddy
oakbridge.com$4,155NameJet
oceanclub.com$9,750NameJet
okidoke.com$3,888BuyDomains
onek.com$7,909GoDaddy
onespark.com$6,800GoDaddy
ops.io$17,727Sedo
orbitalhealth.com$4,999NamePull.com
orbitalhealth.com$4,999NamePull.com
owneroperators.com$8,801GoDaddy
pacificproperties.com$5,915DropCatch
partnerquest.com$4,488BuyDomains
pathwaymortgage.com$4,288BuyDomains
paycraft.com$4,220GoDaddy
perform.ai$3,587Whois.ai
perte.com$4,168NameJet
petfind.com$17,829DropCatch
pier5.com$6,000XYNames.com
piratecash.com$4,999NamePull.com
pixon.com$5,938DropCatch
playthegame.com$5,750NameJet
podiums.com$9,052GoDaddy
politix.com$5,500GoDaddy
polity.com$36,000Sedo
pooch.co.uk$12,000Uniregistry
portallite.com$4,999NamePull.com
PowerWell.com$17,000Sedo
primarypsychiatry.com$12,850GoDaddy
primeone.com$6,315NameJet
primetech.net$4,388BuyDomains
ProjectFinance.com$6,050Sedo
psilobank.com$7,499DomainBarracks.com
purelab.com$4,799DropCatch
purfi.com$11,000Sedo
pushit.com$10,550DropCatch
qualidade.com$3,778NameJet
quantumintelligence.com$14,169NameJet
quick.link$15,299TOP.DOMAINS
quicklab.com$4,603NameJet
raaw.com$8,999GoDaddy
recurrent.io$20,000Park.io
retailplus.com$4,550GoDaddy
rockethub.com$51,500GoDaddy
roomup.com$4,910DropCatch
ryan.xyz$5,888DNGear.com
safetrading.com$12,000Flippa
satva.com$37,850DropCatch
scarlett.co$4,375hypernames.co
science.ai$6,102Whois.ai
science.ai$6,102Whois.ai
selectplus.com$9,999GoDaddy
sfnow.com$4,188BuyDomains
sharkeye.com$3,502DropCatch
ShopGold.com$5,350GoDaddy
sigame.com$6,088BuyDomains
signd.com$5,000DropCatch
silverburn.com$4,634NameJet
simplebrokers.com$4,999NamePull.com
skiteam.com$4,301GoDaddy
skrumble.com$9,450GoDaddy
skybit.com$10,077GoDaddy
skybrid.com$4,999NamePull.com
smarttix.com$3,980NameJet
smilee.com$5,877GoDaddy
smiler.com$5,852GoDaddy
snapguide.com$8,300NameJet
snappy.org$5,888BuyDomains
soltech.com$25,000NameJet
soth.com$4,750NameJet
soulscape.com$7,501DropCatch
spaceplace.com$4,140NameJet
specialtybenefits.com$4,999NamePull.com
stack.ai$4,449Whois.ai
Statistics.org$5,000Sedo
staylit.com$3,999NameJet
supercool.com$9,551NameJet
sweetkisses.net$4,716GoDaddy
swiftly.ai$6,205Whois.ai
synergia.net$4,888BuyDomains
tangle.app$8,500Sedo
tapestry.net$6,249GoDaddy
taxgo.com$3,500GoDaddy
TeamShip.com$5,302GoDaddy
thehair.com$5,071DropCatch
thepuppyplan.com$11,250GoDaddy
ThePuritans.com$4,122BuyDomains
TikiOutpost.com$9,500Sedo
Tima.com$22,376Sedo
timbertimbre.com$7,000GoDaddy
tippland.com$9,436Sedo
touchbio.com$5,000Sedo
traz.com$7,038NameJet
trevo.com$8,086NameJet
truetv.com$4,706NameJet
trug.com$6,103Park.io
typy.com$5,250NameJet
ulist.com$5,127GoDaddy
uniways.com$4,388BuyDomains
uponu.com$7,672Sedo
valur.com$4,055GoDaddy
vanishingpoint.com$4,422NameJet
vaporclean.com$8,748NameJet
venues.app$5,800GoDaddy
vetty.com$10,000NameJet
virtualassets.com$26,000NameJet
wdfm.com$4,250GoDaddy
webmoney.co$9,999Sedo
weiser.com$14,142NameJet
werk.com$45,500GoDaddy
winesofmexico.com$4,388BuyDomains
wins.io$16,500Park.io
Wireless.org$22,037GoDaddy
wise.ai$8,155Whois.ai
xstack.com$4,650GoDaddy
zhifou.com$8,125GoDaddy
zuf.com$40,000Flippa
zyber.com$10,250GoDaddy
hoody.com$50,000Sedo
numax.com$30,151GoDaddy
soltech.com$25,000NameJet
eweather.com$14,250GoDaddy
skybit.com$10,077GoDaddy
goretail.com$7,202NameJet
typy.com$5,250NameJet
portallite.com$4,999NamePull.com
likealyzer.com$4,900NameJet
dicore.com$4,850DropCatch
quicklab.com$4,603NameJet
uniways.com$4,388BuyDomains
homenix.com$4,199NamePull.com
masteracademy.com$3,898NameJet
colco.com$3,800GoDaddy
crediture.com$3,750Sedo
withintelligence.com$5,374Sedo
playcloud.com$4,975NameJet
betterblend.com$4,488BuyDomains
employforce.com$4,388BuyDomains
experienceadventure.com$4,288BuyDomains
cyberlift.com$3,888BuyDomains
energysecrets.com$3,688BuyDomains
readyclick.com$3,500XYNames.com
apol.com$25,499NameJet
dailysuccess.com$16,801GoDaddy
irecall.com$10,500NameJet
medicade.com$6,916NameJet
rlvd.com$5,000Sedo
xpresspay.com$4,140NameJet
plasmon.com$4,027GoDaddy
dmking.com$3,988BuyDomains
beeshop.com$3,728GoDaddy
audela.com$3,600DropCatch
focusone.com$3,550GoDaddy


4 Major Insights From Top Domain Sales

The data from 2021 is shaping up to make it a year where major shake-ups are occurring in the brandable domain markets. While this can seem chaotic at first glance, concentrating on the data can allow us to glean insights into what’s happening and react to moving markets accordingly.

So how do we analyze the data?

We obtained the top sales data from the Namebio database. We then analyzed the data in Microsoft Excel to extract insights. 

Let’s dive into 2021’s numbers!

1. Marketplace with Highest Sales Numbers ($)

Sedo was not only unseated from the number one spot but was thoroughly beat out by not only one but two other marketplaces when it came to top-selling revenue numbers. This was definitely a surprise.

GoDaddy’s emergence as the top marketplace is less of a surprise. They showed strong growth over the past several years so if a marketplace was going to surpass Sedo, it was likely to be them.

NameJet also suddenly surging to the second-highest revenue numbers was a huge surprise after years in third or even further back.

DropCatch is right behind Sedo and then it’s a long drop-off to Flippa and Uniregistry bringing up the end.

highest sales marketplace 2021

Takeaways:

  • GoDaddy might be emerging as the new preferred marketplace for brandable domain names
  • Investors need to keep an eye on Sedo to see if this loss of market share is a one-year anomaly or signs of a heavy shift in preferred marketplaces
  • Four marketplaces stick out from the rest as the best locations for selling the top brandable domains

2. Marketplace with Most Volume of Sales

The volume of sales shows GoDaddy as the new top marketplace of choice when it comes to selling top brandable domains. NameJet came in second, but although Sedo came in third in revenue they were fourth in volume of sales.

This shows the average sale on Sedo was larger than on DropCatch, but DropCatch successfully surged ahead when it came to the number of big sales. Does this indicate a one-year anomaly or is Sedo rapidly going the way of Uniregistry?

This will be a very important metric to keep track of in 2022 and beyond.

most volume sales marketplace 2021

Takeaways:

  • GoDaddy is the clear leader when it comes to the number of top brandable domain names sold
  • Sedo has dropped way back in market share for selling in-demand domains and needs to be watched to see if it remains a viable high-end marketplace
  • Only six marketplaces dealt in a top domain name sale

3. Number of Words in Top Branded Domains

Two-word domains are once again the most popular option when it comes to top branded domains, accounting for 179 of all sales. One-word domains were right behind with 169 sales.

Three-word domain names came in a very distant third and there was exactly one four-word domain name and five-word domain to make the list.

Once again, short brandable domains are clearly the preference for VC-backed startups.

words in domain 2021

Takeaways:

  • Two-word domains remain the most popular option
  • One-word domains are very sellable
  • Anything three words or more is still a longshot to make the top domain sales list

4. How Many Characters in Top Domains?

5-character domain names were the most popular in 2021. The sweet range was four to nine characters in length, with the normal drop-off once the names hit double-digit characters in length.

This continues to strongly reinforce the idea that shorter is better when it comes to brandable domain names.

characters in domain 2021

Takeaways:

  • 5-character domains were the most popular option, followed by 7-character domain names
  • 4 to 9 characters was the sweet spot for 2021 domain names
  • The demand for domain names that are more than 10 characters drops sharply

Final Takeaways for Domain Investors

There were certainly some surprises with the 2021 numbers. Whether these are one-year anomalies or the beginnings of new trends will be important to watch to make sure we’re selling domains with the best chance of a big payday from the best marketplaces to find them.

  1. GoDaddy and NameJet both surged among preferred marketplaces while Sedo plummeted
  2. Two-word domains continue to be the most likely to be a top brandable domain with one-word domains right behind
  3. Sub-ten character domains have the best chances of being in very high demand

The marketplace shift was the largest piece of news from 2021. Watching to see how the popularity of each marketplace plays out will be important to get the most out of each domain name sale to up and coming startups.




Analyzed by Mushfiq S

Mushfiq has been buying, growing, and selling website assets since 2008. His first exit was in 2010. Since then, he has done 175 website flips with multiple 6-figure exits. Learn more about Mushfiq.



Analyzed by Sean Markey

Sean Markey is an SEO expert who became interested in brandable domains, initially, by exploring how they could be used to help in the ranking of websites. Specializing in build-outs, he has flipped $1M+ dollars worth of websites since 2019. Follow Sean on Twitter.


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