This listing is for a lead generation business created in December 2016 in the bed & bath and home niches. The WordPress site offers referrals for a type of home maintenance service. The business has experienced year-over-year growth in traffic and revenues, as well as good trends in keyword rankings. Minimal effort is required to maintain this business. The top traffic channels are organic search (82.71%), direct (9.9%), and referral (7.2%). The top 3 countries driving traffic are the US (82.84%), India (3.41%), and the UK (1.74%). The top 3 pages make up 13.66%, 7.11%, and 5.99% of site traffic respectively. Content creation is outsourced to two freelance writers, with 5-6 new articles published every week.

This listing is for an Amazon FBA business created in February 2015 in the health & fitness and equipment niches. The included Amazon Seller Central account is registered through Amazon Brand Registry and features 5 SKUs related to various types of fitness and health equipment for a specific kind of activity and subculture. The top-selling SKU averages a 4.3-star rating across 7k+ ratings and the business requires minimal time to maintain. There are three suppliers, all located in China. Inventory is shipped to a 3PL in California where it is stored before being shipped to Amazon fulfillment centers. *There was a trademark issue that has since been settled. Further details can be provided upon request. **The Seller owns another site in the same niche but is willing to sign a 10-year non-compete for selling specific products in this space.

This listing is for an Amazon Associates, display advertising, affiliate, and lead generation business created in December 2020 in the technology and information niches. The WordPress site features informational articles and buying guides for home networking. The business has experienced year-over-year traffic and revenue growth, has well-diversified revenue streams, and has a solid backlink profile with links from sites like Verizon, Huffington Post, and MSN. Minimal effort is required to maintain this business. The business earns its income through Amazon Associates (72%), display advertising (21%), affiliate (4%), and lead generation ((3%). The top three traffic channels include organic (93.06%), direct (6.5%), and social (0.35%). The top three countries driving traffic are the US (84.19%), the UK (1.59%), and India (1.41%). The top three pages on the site make up 9.66%, 3.06%, and 2.66% of the site’s total views respectively. The majority of the content has been written by the Seller, with some content outsourced to external writers.

This listing is for a display advertising, Amazon Associates, and affiliate business created in July 2020 in the automotive and information niches. The WordPress site features informational articles and guides about various vehicles. Content from the site has been featured in publications like The Washington Post and USA Today. The well-branded site contains high-quality content and traffic is well-diversified, with no page receiving more than 3.5% of total traffic. Minimal effort is required to maintain this business. The business earns its income through display ads (92.5%), Amazon Associates (4.5%), affiliate links (2.9%), and sponsored posts (0.1%). The top three traffic channels include organic search (94.22%), direct (5.27%), and referral (0.28%). The top three countries driving traffic are the US (75.5%), Canada (5.71%), and the UK(3.9%). The top three pages on the site make up 7.6% of the site’s total views. The business employs an editor, a post formatter, and four full-time writers. Approximately 60-100 articles have been published per month in the recent past. *The tracking IDs for international Amazon earnings used on this website were previously used on a different website. However, the Seller states that this stopped in November 2020 when he sold the different website, and there was never a period where they were being used on both websites at the same time.

This listing is for an Amazon FBA and eCommerce business created in January 2015 in the food & beverages, entertainment, and lifestyle niches. Included with the business are two Amazon Seller Central accounts with 8 SKUs for novelty beverage consumption products. The best-selling SKU has a 4.3-star rating with 1.6K+ reviews. The well-branded business is a part of Amazon Brand registry 2.0, has strong net profit margins above 50%, and requires minimal effort to maintain. A significant social media presence has allowed for little-to-no advertising costs. The products are sold in the US, Canada, and Australia. The business earns its income through Amazon FBA (85.6%), and Shopify (14.4%), and includes a North American Seller Central account and an Australian Seller Central account (AU makes up less than 1% of revenue). The business uses two suppliers based in China. Amazon inventory is shipped directly to Amazon warehouses. Shopify inventory was previously stored and fulfilled via a 3PL, but as of October 2022, all Shopify inventory is stored and self-fulfilled by the Sellers. The top three traffic channels include direct (33.90%), organic search (25.53%), and social (17.30%). The top three countries driving traffic are the US (77.70%), Canada (5.70%), and India (2.9%). The top three pages on the site make up 28.27%, 18.53%, and 8.62% of the site’s total views respectively. The business includes a TikTok account with ∼50K followers and an Instagram account with ∼51K followers that drive a significant amount of traffic to the products. The business experiences some seasonality favoring the summer months. *This business also sells on Etsy, however, this has not been directly included in the valuation due to the small size of revenue generated on this platform. **The hero SKU went through a design change in November 2022 that reduced the size of the packaging. The Sellers have estimated that this reduction in size has saved $5 per unit sold as they moved from an “oversized” item to a “Large Standard” item. We have applied a $5 per unit sold add-back to any of the old designs to backdate this cost saving. The reduced Product Landed Costs associated with this SKU have also been backdated to any sales from the original-sized design.

This listing is for an Amazon FBA and wholesale business created in May 2021 in the kitchenware niche. Included with the Amazon Seller Central account are 8 SKUs for accessories for a kitchenware product. The business is registered with Amazon Brand Registry and has excellent profit margins and a low TACoS. The streamlined business requires minimal effort from the Seller to maintain. The business earns its revenue from Amazon FBA (92%) as well as B2B wholesale (8%). The products are sold in Germany and other PAN EU countries. The business works with a variety of suppliers based in Germany. Inventory is stored by the main supplier before being shipped to Amazon warehouses. Payment for the inventory is only due 45 days after the supplier sends the inventory to Amazon, putting less strain on the business's cash flow. The business employs the services of a back office assistant, a customer service & social media manager, and a PPC manager who all work on a freelance basis. The freelancers are not aware of the sale but would likely be willing to continue working with the Buyer.

This listing is for an Amazon FBA business created in November 2021 in the baby care and occasions & gifts niches. The account is registered through Amazon Brand Registry and features 10 SKUs for curated gift boxes. The products have good reviews and average a rating of 4.6 stars. One of the SKUs is currently Amazon's Choice. The business has experienced substantial growth in the last few months. The products have good reviews and average a rating of 4.6 stars. The seller has 35 suppliers located in China. Inventory is sent to a central warehouse for quality inspection, assembly, temporary storage, and packaging before being shipped to Amazon warehouses. The business has two warehouse employees as well as an operations specialist, a product developer, a product designer, and a supply chain manager.

This listing is for an affiliate, display advertising, sponsored post, and Amazon Associates business created in August 2019 in the apparel & accessories, and beauty niches. The WordPress site features informational content and buying guides for apparel, fashion, and beauty products. The business has experienced year-over-year growth in traffic and revenue, with well-diversified revenue streams and traffic split. The site has a high-quality backlink profile with backlinks from high DR sites such as Fox Business. The business earns its income through affiliate partnerships (69%), display advertising (26%), sponsored posts (3%), and Amazon Associates (2%). The top three traffic channels include organic search (94.25%), direct (5.04%), and referral (0.55%). The top three countries driving traffic are the US (74.62%), Canada (5.39%), and the UK (4.51%). The top three pages on the site make up 3.75%, 3.14%, and 2.85% of the site’s total views respectively. The business employs a virtual assistant who works 10-25 hours per week. The content is written by the Seller with 8-20 new articles published per month.

This listing is for an affiliate business created in December 2020 in the medical niche. The WordPress site features informational articles and product reviews about CBD-related products. There is good traffic diversification across the DR52 site, and the business has experienced growth in both traffic and revenues. Content from the site has been featured in well-known publications such as Forbes and HuffPost, and the business requires minimal effort from the Seller to maintain. The top three traffic channels include organic search (95.97%), direct (3.22%), and referral (0.62%). The top three countries driving traffic are the US (88.82%), the UK (3%), and Canada (1.71%). The top three pages on the site make up 7.92%, 5.21%, and 2.59% of the site’s total views. The business employs two writers, an editor, and a VA on a freelance basis. New content is added to the site weekly. The Seller has made use of PBN rentals, 301 redirects, HARO links, outreach (guest posts, link inserts), and digital PR to build up the site’s backlink profile.

This listing is for an Amazon Associates, Amazon FBA, display advertising, and eCommerce business created in January 2019 in the technology and information niches. The business consists of two YouTube channels that drive traffic to two Amazon FBA and Shopify stores with 9 SKUs. The business has well-diversified revenue streams and traffic is evenly spread across the various YouTube videos with no video making up more than 6.5% of views. With help from a team of freelancers, minimal effort is required from the Seller to maintain this business. The business makes the majority of its revenue from YouTube videos monetized through Amazon Associates (42.94%), and AdSense (23.52%). The remainder of the revenue comes from Amazon FBA (32.91%), and Shopify (0.62%). The business uses three suppliers based in China. The majority of the inventory is shipped directly to Amazon warehouses, with a very small amount (500 units) stored in a 3PL. All of the content creation is outsourced to freelance editors, voice artists, scriptwriters, and designers. New content is published regularly throughout the year, with most of the content produced from January through July. The business experiences some seasonality with the second half of the year being the most profitable.