This listing is for an affiliate and Amazon Associates business created in August 2015 in the information, agriculture, hobbies, and medical niches. The WordPress site features guides for growing and purchasing equipment for growing a particular type of plant, with country-specific content. The site is highly-authoritative, has a strong history with stable profits, and has a strong backlink profile. Traffic is spread evenly across the site and it requires minimal effort from the Seller to maintain. The site earns from affiliates (99%) and Amazon Associates (1%). Affiliate revenue is earned from four main affiliates. The top 3 traffic channels for the site are organic search (90.89%), direct (8.03%), and referral (0.8%). The top 3 countries driving this traffic are the US (58.77%), AU (10.01%), and CA (7.04%). The top 3 traffic pages account for no more than 12% of total site traffic. *The Seller is also including three other domains in a similar niche. One site was generating around $2000 of revenue per month but is excluded from the net profit as the business was recently negatively affected by a Google update.

This listing is for an eCommerce and Print on Demand business created in May 2020 in the apparel & accessories, home, kitchenware, and occasions & gifts niches. The Shopify store features apparel, kitchenware, and gift items aimed at UK military veterans. The business has healthy net profit margins, includes an email list of 55k subscribers, and requires minimal effort from the Seller to maintain. The top three traffic channels include paid search (49.35%), social (18.03%), and email (11.07%). The top three countries driving traffic are the UK (93.11%), the US (2.08%), and Australia (0.55%). The top three pages make up 6.53%, 5.12%, and 4.26% of the total site traffic respectively. The business use one supplier based in the UK. The business employs four contractors, including a graphic designer, a virtual assistant, a social media manager, and a customer service manager. All of the contracts will likely be willing to continue working with the new Buyer. *The exchange rate between GBP to USD went down from 1.23 to 1.2. This has caused the overall average net profit to decrease and therefore the valuation. This is despite a net profit increase when comparing December 2021 with December 2022. *Items using official emblems, logos, etc, in this business are produced under Licence, for which it pays a royalty fee of 8.5% on the ex-VAT sale price of goods using those emblems (postage and packing are also excluded from the calculation). Application for the Licence is relatively simple, and the Seller will assist the buyer with this process. Until the buyer obtains their own license, they can continue with the sale of designs under the current license. *The seller owns a smaller POD/DropShipping store in the same niche. This store has not been included in the P&L and sale as it does not have the license to sell its merchandise. The business is currently listed on another marketplace. If the main business (the one listed with Empire Flippers) sells, the Seller is willing to close the smaller store. Further details can be provided upon request.

This listing is for an Amazon KDP business created in December 2019 in the food & beverages and culinary niches. There are 11 physical books, 12 ebooks, and five audiobooks related to cooking. The top book has a 4.4-star rating across 900+ reviews and the business has experienced strong growth in revenue since June 2022. This business requires minimal time to maintain. The top two books account for 80% of total revenue and content has been created by the seller. No new books have been added in the past three months. The top two selling books were launched in April 2022. The Seller has copyrighted the books. An agency is used to manage the advertising. *Two books were removed on 18 December 2022 due to a copyright issue with the cover. The Seller is in the process of obtaining the ‘designer agreement’ from the design agency to submit to Amazon.

This listing is for a display advertising business created in November 2019 in the pet care niche. The DR47 WordPress site features informational articles about a wide variety of household pets. The site has experienced year-over-year growth in traffic and revenue, and the top three traffic pages account for less than 7% of total site traffic. The site is monetized through Mediavine Pro. The top 3 traffic channels are organic search (90.97%), direct (7.53%), and social (0.94%). The top 3 countries driving this traffic are the US (74.44%), GB (6.29%), and CA (4.35%). The Seller writes all of the content themself. Currently, 20-30 articles are uploaded and updated per month. *This business earns revenue with Mediavine Pro which is an invite-only program. A buyer may not qualify for this invite-only program.

This listing is for a display advertising, affiliate, and Amazon Associates business created in November 2017 in the pet care niche. The WordPress site features informational and review-type content related to caring for a specific household pet. The site has experienced 137% YoY growth in net profit, drives revenue through multiple channels, and features high-quality content driving an even spread of traffic amongst several top pages. This business requires minimal time to maintain. This business drives revenue from AdThrive (76.5%), affiliate partnerships (16.1%), and Amazon Associates (7.3%). The Seller temporarily switched to Ezoic from November 2022 to February 2023. Traffic comes primarily from organic (75.8%), social (15.47%), and direct (8.06%). The top three countries driving traffic are the US (68.06%), the UK (6.97%), and Canada (6.91%). The top three pages make up 6.53% of total site traffic, generating 2.42%, 2.09%, and 2.02% of traffic respectively. *The Seller acquired this business from a private seller who used different tracking IDs for Amazon Associates. This means some of the Amazon Associates revenue screenshots show previous tracking IDs that are no longer on the website. The Seller confirmed that all tracking IDs have been used exclusively on this site.

This listing is for an affiliate business created in November 2020 in the business and information niches. The WordPress site features informational articles and guides about business creation. The site has a DR of 65 and has experienced significant year-on-year profit growth. The business requires minimal effort from the Seller to maintain. The top three traffic channels include organic search (83.55%), direct (12%), and referral (3.93%). The top three countries driving traffic are the US (83.42%), the Czech Republic (1.76%), and the Seychelles (1.68%). The top three pages on the site make up 13.08%, 12.1%, and 7.83% of the site’s total views respectively. The business employs freelance writers and link builders on an ad-hoc basis to create and rank the site’s content. The freelancers are willing to continue working with the new Buyer if needed. *A partner of the owner also owns a website in a similar niche. More information can be provided by the Seller.

This listing is for a display advertising, sponsored posts, affiliate, Amazon Associates, and digital product business created in April 2012 in the lifestyle, culinary, and home niches. The WordPress site features informational and review-type content related to recipes for a specific type of diet. The business includes four digital products and an email list containing ~30k subscribers, and it requires minimal time to maintain. This business drives revenue from Adthrive (77.06%), sponsored posts (11.50%), digital affiliates (8.25%), digital products (1.64%), and Amazon Associates (1.55%). Traffic comes primarily from organic (54.96%), direct (30.34%), and social (12.68%). The top three countries driving traffic are the US (62.96%), Canada (9.32%), and the UK (7.47%). The top three pages make up 14.78% of total site traffic, generating 6.42%, 5.49%, and 2.87% of traffic respectively. The Seller had stopped actively blogging on the site two years ago, but when active the Seller worked with a team of contractors to produce the content and published ~2 pieces of content per week. *The Seller noted that they are somewhat personally tied to the digital products and would like their name removed from the digital products post-sale. *The Seller has used the email list to launch a new business in a different niche.

This listing is for a display advertising and Amazon Associates business created in October 2020 in the home and hobbies niches. The WordPress site features informational articles, guides, product reviews, and listicles about a popular craft. The site contains high-quality and trustworthy content with established organic rankings. Traffic is well spread across the site, with no page receiving more than 2.52% of total traffic. The business earns its income through Mediavine display ads (76.4%%) and Amazon Associates (23.6%). The top three traffic channels include organic search (92.29%), direct (7.22%), and referral (0.26%). The top three countries driving traffic are the US (78.36%), Canada (7.03%), and the UK (5.62%). The business employs three in-house staff who upload content to WordPress and do email outreach, as well as seven part-time writers. New content is added to the site on a monthly basis. The current staff (including writers) plan on staying with the Seller after the sale. *Due to recent volatility in traffic, it was initially assumed that the website may have been impacted by the August 2022 Google algorithm update. However, the seller discovered on the 23rd of October that there was a technical issue with the website preventing Google from fetching all of the pages from the sitemap. After resolving the issue there has been a significant rebound in traffic.

This listing is for an Amazon FBA and eCommerce business created in January 2017 that sells small sports accessories. Included with the Amazon Seller Central account are 41 SKUs for protective gear. The SKUs are highly rated, with the top-selling SKU earning a 4.4-star rating across 3,600+ reviews as well as an Amazon’s Choice badge. The business has experienced year-over-year net profit and revenue growth and requires minimal effort from the Seller to maintain. The business earns the majority of its revenue from Amazon FBA (99%), with additional revenue coming from retail (1%). The products are sold in the US, Mexico, and Canada. The business uses three suppliers based in China. Inventory is self-stored by the Seller before being shipped to Amazon. *This business includes a Shopify store that was launched in the autumn of 2022 as an asset. This store has generated minimal revenue thus far and has not been included in the valuation for this business. *This business also sells to a distributor that then sells on Amazon in Japan. The Seller has not received revenue from this sales channel since 2021. As a result, these earnings have also been excluded from the P&L.

This listing is for a service business created in May 2014 in the digital media and advertising niches. The agency offers PR services to Y Combinator clients, public companies, Fortune 500 brands, and US startups. Included in the sale are a marketing list of 40K subscribers, a lead list of 3K subscribers, and a Twitter account with 10K followers. The business has a solid earnings history and thanks to well-organized operations, only requires 10 hours per week to maintain. The team consists of 14 contractors divided into account management, operations, and sales departments. All contractors will be continuing with the business after the sale. The top 3 traffic channels for the site are direct (62.15%), organic search (31.81%), and referral (5.15%). The top 3 countries driving this traffic are the US (63.15%), GB (5.45%), and CA (5.32%).