2 Off-Market Sites, 3 Broker Sites, 6 Aged Domains (Mar 20)

mushfiq sarker
Last updated: March 21, 2024

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This week’s deals feature 3 websites for sale from Empire Flippers and Flippa in the travel, e-commerce, and directory niches, and 2 websites from our private Facebook group in the hobby and sports niches.

For domains, we featured 3 domains from SerpDomains™ and 3 from GoDaddy auctions.




🚀 3 Vetted Aged Domains

This week we take a look at three premium-aged domains from our partners –SerpDomains.

1️⃣ RowOfLife.com

14 years old — 65 ref. domains — $570

This has always been an interesting sub-niche within the sports/fitness niche. Rowing machines are expensive, and the community is vibrant. I never got to create/purchase a site in this niche, but this kind of expired domain is perfect for creating a new niche site. It is relevant to the niche, has a decent number of links, and the domain name is catchy. View on SerpDomains

2️⃣ FoodIdentityTheft.com

13 years old — 277 ref. domains — $2,000

This is an interesting domain that previously featured great-looking content, meaning it could be rebuilt using the Wayback Machine. It could also be an intriguing project for programmatic SEO, where you would write about recalls and incorrect food labels. The site was abandoned in early 2018 and has backlinks from Yahoo, Buzzfeed, and OneGreenPlanet. View on SerpDomains

3️⃣ PlantedAtHome.com

17 years old — 182 ref. domains — $1,320

Gardening is one of the more popular topics within the niche community. It seems that many gardening niche sites with basic content were affected by the update. If you are a gardening enthusiast yourself, with hands-on experience, this niche (and domain) could be a great choice for you. Be sure to create genuine content. View on SerpDomains


🚀 3 Websites For Sale From Brokers

1️⃣ 10-year-old travel site making $11,119/mo on Empire Flippers

Travel Afiliate/Ads— 35X — $389,159

A great-looking travel site with valuable additional assets, including active social media accounts, a decent mailing list, a podcast, and a well-known brand itself. The revenue is similarly well diversified, with more than 20 revenue sources. The only two caveats are that it is in German and that it was partially affected by the latest update. If you have doubts about running a site in a different language, with ChatGPT, that barrier is probably lower than ever. However, you will need a native speaker for the content. View on Empire Flippers

2️⃣ 1-year-old e-commerce business making $3,170/mo on Empire Flippers

Beverages eCom— 28X — $88,760

A unique e-commerce opportunity. The domain name ranks #1 for a keyword with 15k search volume (EMD), meaning that thousands of people land on the homepage each month. It is a typical Shopify shop offering high-priced products in the niche. Here lies the biggest opportunity: the homepage looks awful, and the conversions are probably really low. Just by improving the conversion rate and creating SEO content around the niche, you will be able to increase sales by at least 30-50%. And with more sales, you can negotiate the COGS, improving the profit margins. Great flipping opportunity. View on Empire Flippers

3️⃣ 2-year-old directory site making $740/mo on Flippa

Directory — Live Auction ($35,000 starting bid price)

A somewhat unusual site (directory) attracting almost 500k traffic per month. It was affected by the update but is still heavily undermonetized. If you have experience with outreach, this one could be great for you. Find any Telegram groups earning money (iGaming, selling accounts, Forex, crypto), reach out to them, and offer them a place on the homepage or any other type of deal. You will easily surpass the $740 per month that this site is earning. View on Flippa


🚀 2 Off-Market Sites on Facebook

The Website Flip runs a free Facebook group where sellers can list sites for sale. Here is a selection of a few sites this week:

$45/mo Cigar Niche Site: This is a 2-year-old site earning from affiliates. The asking price is way too high, but you can negotiate. It was affected by the late 2023 updates.

$10/mo Sports Niche Site: The site was hit by a Google update but still brings in small revenues. For just $450, it could be an interesting side project.


🚀 GoDaddy Auctions This Week

Aged domains bidding from $55 to $2,025 at the time of writing.

  1. EsperAntony.com: This was the site for a NY restaurant starting in 2008. The domain has a DR of 26 and is ranking for 55 keywords in the top 100 positions. Backlinks from NYTimes, CBSNews and Telegraph.
  2. TownSquared.com: Was an online community for San Fransisco businesses started in 2014 with a DR of 52. Not currently ranking for any keywords but has backlinks from TechCrunch, Entrepreneur and PCMag
  3. PeopleToPeople.com: A student ambassador travel program started in 2012 with a DR of 46 and ranking for 23 KWs. Backlinks from HuffPost, NYTimes and Harvard.

Branded domains bidding from $265 to $10,750 at the time of writing.

  1. HealthScan.com
  2. SmartContracts.com
  3. DeepThink.com
  4. TechLeaders.com
  5. EcoBright.com



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👉 Additional Reading

Make sure to perform due diligence when acquiring any domains or websites. Here are more resources:




mushfiq sarker

Analyzed by Mushfiq Sarker

Mushfiq has been buying, growing, and selling website assets since 2008. His first exit was in 2010. Since then, he has done 218+ website flips with multiple 6-figure exits. He is the founder of The Website Flip. Check out all Mushfiq's articles, LinkedIn, or Twitter.


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