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We acquired a website in the health vertical in April 2021 for $10,000. The website details are revealed for newsletter subscribers. Make sure to subscribe to get the inside scoop!

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Project Summary

In April 2021, the asset was purchased for $10,000 from the Flippa marketplace. The site at that time was earning $180 per month on average over the trailing 6-months, and $321 over the last 3 months.

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The detailed case study writeups are summarized below and the full list can be found here.

UpdateRevenueSummaryRead
Oct 2021$446Sold the site for $16,000 to a private buyer. This was a "failed" website flip. I explain why in this article.Read
Jul 2021$4886 articles published including 1 Skyscraper. Content interlinking. Traffic increased but revenues stagnant. Read
Jun 2021$51110 new articles. Acquired aged domain. Optimized SEO titles. Redesigned all pages in GeneratePress. Started skyscraper link building.Read
Apr - May 2021$550Easy wins implemention resulted in 40% revenue increase. Implemented email sequence. Added Ezoic display ads. Trialed/hired writers.Read
Mar 2021$393Acquisition details: purchased via Flippa buy it now at a 55X multiple for $10,000. Ahrefs DR was 7 with 339 referring domains total.Read

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Case Studies

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